I take a long-term approach to building relationships and understanding clients' businesses in order to provide timely and relevant advice.
Alex provides mergers and acquisitions (M&A) advisory services to consumer companies. For nearly 25 years, Alex has helped both public and private companies identify relevant acquisitions and divestitures in alignment with their strategic objectives. He has advised companies in raising equity and debt capital and has advised on the formation of new cross-border joint ventures. The majority of his assignments have been cross-border transactions.
Alex has a keen understanding of the broader consumer industry and its dynamics driven by demographics and innovation. Through a highly-efficient M&A process, Alex helps consumer clients fuel growth by partnering with organizations that can add greater distribution reach, global sourcing and supply chain networks.
Prior to joining Lincoln, Alex was a partner at EY, where he focused on building a London-based consumer M&A team. Previously, he was a managing director in the global consumer and retail M&A team at Rothschild & Co. Alex also worked with Lehman Brothers and PwC.
Alex earned a Master of Arts (with honors) from Oxford University. He is a qualified Chartered Accountant.
Recent Transactions in Consumer
Lincoln International has advised on the sale of Ziyad Brothers to an affiliate of Peak Rock Capital
Lincoln International is pleased to announce that The Calida Group has agreed to sell Millet Mountain Group to Inspiring Sport Capital and a private investor
Lincoln International advised VR Equitypartner and co-investors on raising financing for the acquisition of a majority stake in Heizungsdiscount24
Lincoln International has advised Graham Partners on the sale of Giraffe Foods to Symrise AG
Lincoln International advised Juggernaut Capital Partners on the sale of Dapple Baby to Eleeo Brands
Lincoln International advised Woodland Foods on securing a majority investment from Graham Partners
Lincoln International is pleased to announce that Fazoli’s System Management, a portfolio company of Sentinel Capital Partners, has been sold to Fat Brands Inc.
Lincoln International is pleased to announce that Premium Retail Services has been sold to Acosta
Perspectives featuring Alex Masters
Five Macro Trends Driving Growth in Global Branded Pet Food
Pet ownership has surged in recent years as pets have become valued members of household families, yielding benefits such as companionship, improved mental health and others. Continued increased pet ownership,… Read More
Summer of Spending: Opportunity for Investors as UK Leisure Industry Rebounds
With the UK falling in and out of lockdown since March 2020, the Bank of England is anticipating the biggest surge in household spending since 1988 upon the planned reopening… Read More
Differentiated Pet Food Brands Fetch High Multiples: Guidance for Sector Entrepreneurs
For investors, the recession resilient nature of the pet sector and its strong performance through multiple economic cycles has long been notable. Most recently, the pandemic solidified the sector’s resilience… Read More
As the British Palate Diversifies, Investors Capitalize on South Asian Food Supplier Sector
While the UK’s grocery market has experienced little growth in recent years, the authentic South Asian cuisine market—offerings that incorporate ingredients, spices and food staples from India, Pakistan and Bangladesh—has… Read More
Meet our Senior Team
I have a hands-on approach and bring energy, creativity and passion to every client transaction.