Beauty Independent | The State Of Indie Beauty

May 2022

Originally published by Beauty Independent on May 4, 2022.

Ashleigh Barker, Director in Lincoln’s Consumer Group, discusses the current condition of the indie beauty industry, the challenges brands face and strategies brands can implement to position themselves for growth.

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Summary

Ashleigh Barker, Director in Lincoln’s Consumer Group, was featured in Beauty Independent to discuss the current state of the indie beauty industry, the challenges brands face and strategies brands can implement to position themselves for success.
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With a commitment to building lasting relationships, I take a bespoke approach to the individual needs of every client I work with, seeking to be their champion, trusted advisor and partner well before, leading up to and throughout any potential transaction that may take place.

Ashleigh Barker

Director

New York

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I invest in personal relationships with my clients and bring energy, creativity, leadership, a little bit of humor and confidence to every interaction.

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I value building long-term relationships with my clients and I am passionate about understanding the drivers of differentiation for brands and businesses to provide creative, best-in-class solutions that help my clients succeed in a dynamic market.

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I am committed to providing my clients with the highest level of service possible and motivated by the personal relationships I develop through my work.

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I cultivate long-term, trust-based relationships with clients by providing them with select opportunities that match their objectives, optimizing time and the chances of project success.

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It’s an exciting time to advise clients in the consumer sector. Major changes in consumer preferences and how products are purchased create a rich environment for business owners and investors to succeed.

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It is incredibly rewarding to help clients find not only the capital, but also the right partner, to accelerate their future growth.

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I have been fortunate in my career to come across a great number of remarkable and truly inspiring individuals, both as business partners and colleagues. This, for me, is the greatest reward.

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