Questx, a portfolio company of WILsquare Capital, has combined with Nation Safe Drivers, a portfolio company of BDT Capital Partners


Founded in 1988, Questx is a leading provider of tech-enabled, outsourced automotive solutions including roadside assistance, towing, first notice of loss, insurance claims management, glass repair and specialized services to insurance carriers, vehicle service contract providers, motor clubs, automotive glass shops and others. The company’s innovative technology includes robust tools and features such as business analytics, a client portal, telephony integration, truck tracking and a client-branded mobile app, all of which serve to enhance the service experience for clients and their policyholders. Questx has operations in St. Johns, Michigan and Las Vegas, operating on a national scale through a vast network of roadside assistance and towing services providers.

The Deal

Lincoln International advised Questx on the transaction, leveraging insurance services industry expertise and buyer relationships to conduct a targeted, strategic-focused marketing process to find an ideal partner to further scale the organization and continue to invest in its proprietary market-leading technology to fuel continued growth.

Our Perspective

Alex Ring, Managing Director and Co-head of Lincoln’s U.S. Financial Institutions Group, commented, “It was a great experience working with the Questx, WILsquare, Nation Safe Drivers (NSD) and BDT Capital Partners teams to bring together two leading platforms in the outsourced emergency roadside assistance industry. We look forward to seeing the combined business continue to grow while enhancing the service experience for clients, policyholders and service providers alike through the complementary resources of the combined organization. Insurance carriers, vehicle service contract providers and other companies offering customers roadside assistance, towing and related insurance services rely on providers like Questx and NSD to fulfill critical policyholder needs 24 / 7 / 365, making this combination a great outcome for all constituents in the value chain.”

WILsquare Capital

WILsquare Capital is a St. Louis-based private equity firm focused on acquiring and growing lower-middle market businesses in the Midwest and Southern United States, with an emphasis on business services, niche manufacturing, distribution and technology companies. The firm is currently investing out of WILsquare Capital Partners Fund II, L.P.

Nation Safe Drivers

For over 60 years, NSD has been a market-leading provider of roadside assistance and finance and insurance (F&I) products to dealerships, automotive OEMs, rental car companies, tire distributors and insurance companies across the United States, Canada, and Puerto Rico. The company has leveraged in-house technology, call centers and a proprietary vendor network of over 50,000 service providers to deliver a best-in-class customer experience.

BDT Capital Partners

BDT Capital Partners provides family- and founder-led businesses with long-term, differentiated capital through its investment funds. It is an affiliate of BDT & MSD Partners, a merchant bank with an advisory and investment platform built to serve the distinct needs of business owners and strategic, long-term investors. Since 2010, BDT & MSD Partners’ affiliated funds have deployed more than $50 billion across their investment strategies.

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