Perusa has raised acquisition financing for Xindao Group

Perusa acquires Xindao Group from its founding shareholders. Lincoln International acted as exclusive financial advisor to Perusa on this transaction with the acquisition financing provided by Rabobank. The parties have agreed not to disclose further details of the transaction.


Xindao was founded in 1986 and is positioned as a leading high-end player in the functional promotional products market with its own proprietary branded products designed by its in-house design team located in Shanghai. Xindao owns and operates an own printing and decorating business, Printmasters, in Romania, where the company also keeps its inventory to serve the European market within days. Xindao enjoys an excellent reputation for its quality, innovative products and specialization in the areas of technology products, drinkware, bags, and lifestyle products and can look back on double digit annual growth over the last ten years. Having invested significantly in new channels and operational excellence over the recent years, Xindao’s experienced management team will continue the successful work and accelerate its growth plan going forward.


Perusa is an international Private Equity Firm based in Munich, Germany. Perusa invests in mid-sized companies and corporate carve-outs in the German speaking, the Netherlands and Nordic countries. In addition to growing and profitable companies, Perusa does not shy away from investments in companies in a state of change. Possible investment situations include Secondaries, Carve-Outs, companies with succession issues or companies with performance improvement potential. Perusa believes in the success of a portfolio focusing on investments in long term development oriented portfolio companies, which is underlined by the long 14 years term of the Perusa Funds. With Xindao, Perusa enters its first investment in the Netherlands.

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