Marlin Equity Partners has sold Edgenet to Gladson

Lincoln International is pleased to announce that Edgenet, a portfolio company of Marlin Equity Partners, a global investment firm with over $6.7 billion of capital under management, has been acquired by Gladson, a portfolio company of The Jordan Company and Wicks Capital Partners.

Founded in 1990 and headquartered in Nashville, TN, Edgenet is a leading provider of product content management software to businesses across various industries, including automotive, hardline & DIY and consumer electronics. Its platform combines product content management, digital asset management and GDSN® services to facilitate the distribution of marketing and logistics content amongst retailers, distributors and suppliers.

Jonah Sulak, Managing Director at Marlin, commented, “Lincoln’s vast knowledge and experience in the product information management space, along with extensive industry relationships, allowed them to effectively share our story with key market players. It was a pleasure to partner with Steve, Tim and the entire Edgenet team during our investment, and we wish them continued success as part of the Gladson platform.”

Scott Twibell, Managing Director and co-head of Lincoln International’s Technology, Media & Telecom Group, added, “It was a pleasure to work with the Marlin and Edgenet teams on this important transaction. We are excited to have helped deliver such a positive outcome for Edgenet’s shareholders and employees and look forward to watching the Gladson / Edgenet combination lead to continued success.”

Lincoln International acted as the exclusive financial advisor for Marlin and Edgenet, working closely with the company’s management team and shareholders throughout the sale process. This included providing advisory expertise and managing the marketing, negotiation and due diligence phases of the transaction. The terms of the transaction were not disclosed.

Marlin Equity Partners has sold Edgenet to Gladson Connect with a Senior Team Member

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